A Guide to Marketing for Talent
Winning Top Talent
Finding the right talent isn’t a transaction. It isn’t about fulfilling a task. If you focus solely on execution, you won’t have the opportunity to create a robust value proposition.
— Linda Wallack, Co-Founder of TOKONEXT
— Marjanne Pearson, Co-Founder of TOKONEXT
The Journal of the Society for Marketing Professional Services (SMPS) — ©SMPS Marketer • February 2022