| We have created a separate consulting practice that focuses on organizational strategies for professional design firms.
For more information about our consulting services, please visit www.nextmoon.com
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A professional design firm is a talent-driven, knowledge-based enterprise that provides creative services to specific clients. It is organic and dynamic, and it is defined by its inherent capabilities, as well as the aspirations of its leaders.
The building blocks for a successful practice include:
- The aspirations and values of the firm leaders
- The work that the firm does
- The clients with whom the firm works
- The platform from which the firm conducts its practice
- The talent that creates the foundation for the firm
Working within the context of their practices, we help firm leaders assemble the puzzle pieces of their practice to achieve their strategic goals for growth, development, and transformation.
To build competitive advantage, firm leaders must explore the patterns and methodologies that enable the creative process within their organization — the context and framework of practice, as well as the roles and responsibilities — and then address options for creation of value for themselves and for their clients.
An effective advocate for a professional design firm needs to understand the drivers of practice — vision and aspirations, values, and culture. This requires an investment in getting to know the firm and its leaders, as well as their work.
It also requires an understanding of the challenges of contemporary practice, combined with the expertise to address and incorporate shared values and expectations.
We understand the business of design -- not just because we have relevant experience, but because we have the special expertise required to interpret and traverse the complex issues of contemporary practice.
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